A brand consultancy creating
better brands through dialogue.

Cohesion Through Dialogue.

How do you bring multiple employees and companies together as one?

  • Competitor analysis
  • Stakeholder insight
  • Brand strategy
  • Brand identity system
  • Collateral 
  • Internal communications
  • Implementation


Over the decades, the Ledcor Group has grown to include dozens of successful companies, each with its own area of expertise.


We created an overarching brand idea and identity that helps them communicate as one Ledcor. Bringing their employees together and offering unified industrial and construction services to their clients.

Forward. Together.

In search of what made Ledcor different to other construction companies, we spoke to multiple stakeholders, including employees, clients and partners, in Canada and the USA. What became clear was Ledcor’s drive to constantly find solutions to keep projects moving forward and work together with clients and partners.

The unique brand positioning is fully integrated into the identity system allowing us to effectively tell the story of Ledcor and the successful way they deliver their services.